Art in Indian Cinema: An Exploration of Set Design and Costumes
Indian cinema is a vibrant tapestry of storytelling, seamlessly blending music, drama, and visuals to create unforgettable cinematic experiences. Among its many facets, the art of set design and costumes plays a pivotal role in shaping the visual identity of films, enhancing storytelling, and bringing characters and settings to life. Let’s explore how these artistic elements contribute to the magic of Indian cinema.

The Role of Set Design in Indian Cinema
- Creating a World
Set design serves as the backbone of a film’s visual storytelling. It constructs the world the characters inhabit, whether it’s the grandeur of a royal palace, the simplicity of a rural village, or the bustling chaos of a metropolitan city. - Historical Accuracy
Historical dramas like Jodhaa Akbar and Padmaavat showcase meticulous attention to detail in recreating period-specific architecture, furniture, and decor, transporting viewers back in time.

- Symbolism in Design
Set designs often symbolize themes, emotions, or the socio-political backdrop of the story. For instance, in Lagaan, the dusty, expansive landscapes mirrored the struggles of the characters against colonial oppression. - Technological Integration
Modern Indian cinema embraces technology, blending traditional set designs with CGI and VFX to craft larger-than-life visuals, as seen in Baahubali and RRR.

The Impact of Costumes in Storytelling
- Defining Characters
Costumes are integral to character development. They reflect a character’s personality, social status, and journey. For example, the transformation of Geet in Jab We Met is subtly echoed in her changing wardrobe.

Film: Devdas
Cultural Representation
Films like Devdas and Bajirao Mastani celebrate India’s cultural heritage through elaborate traditional costumes, showcasing the artistry of local textiles, embroidery, and jewelry.
- Fantasy and Innovation
In genres like fantasy or sci-fi, costumes go beyond realism. Movies like Robot (Enthiran) push the boundaries of creativity, with futuristic and experimental designs becoming part of the narrative fabric.

A still from Jab We Met showing the transformation of Geet, reflecting her character’s growth through costume changes.
Collaborative Craftsmanship
Designers collaborate with weavers, artisans, and craftsmen to create unique costumes. This not only supports traditional industries but also elevates the authenticity of the visual narrative.
The Synergy Between Set Design and Costumes
The true magic of Indian cinema lies in the harmony between set design and costumes. Together, they create immersive experiences:
- In Mughal-e-Azam, the opulent sets of the Mughal court paired with regal attire brought historical grandeur to life.
- In Gully Boy, the gritty urban sets and everyday attire of the characters painted a raw and relatable picture of Mumbai’s streets.

A blend of modern and traditional designs in a film, possibly from Gully Boy
Challenges and Innovations
- Budget Constraints
While big-budget films can afford lavish designs, smaller productions rely on creativity and resourcefulness to make a lasting impact. - Sustainability
The industry is slowly embracing eco-friendly practices in set construction and costume design, ensuring minimal waste while maintaining artistic standards. - Global Influence
Indian cinema draws inspiration from international trends while staying rooted in its cultural ethos, leading to a unique fusion of styles.

an elaborate piece of jewelry from Devdas.
Conclusion: Art Beyond the Screen
Set design and costumes in Indian cinema are more than just visual elements; they are storytellers in their own right. By weaving culture, history, and creativity into every frame, they leave a lasting impression on audiences worldwide. The art in Indian cinema is a testament to the dedication and talent of countless artists who work behind the scenes to create magic on the screen.
Do you have a favorite film where the art of set design and costumes left you spellbound?
Share your thoughts in the comments! Let’s celebrate the unsung heroes of Indian cinema together.